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Applies game-play elements to the payment process.
April 5, 2017
By: DAVID SAVASTANO
Editor, Ink World Magazine
Ingenico ePayments, the online and mobile commerce division of Ingenico Group, introduced an innovative new way for companies to increase checkout conversion by applying game-play elements to the payment process. Ingenico ePayments’ innovation team has partnered with Belgian startup Luckycycle to develop Ingenico Gamified Checkout, which uses games to infuse the checkout experience with the excitement that comes with the chance to win rewards. Giving consumers an opportunity to win back ...
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